October 2006
Monthly Archive
Tue 31 Oct 2006
Posted at 5:03 pm by Barbara Loonam under
Digital Media 1 Comment
Broadcast networks are definitely seeing the importance of digital-casting as we start to see all the major networks having some sort of news presence online. Reuters today reported that ABC News is breaking new ground by being the first to create an entire newscast specifically for the digital channel.
Although the daily 5-minute newscast is a separate production from the original “ABC World News,” ABC still kept many of the elements of the show including having Charles Gibson as the anchor.
Reuters’ reporter Paul J. Gough notes,
“Some of the pieces have a decidedly new-media feel to them. A correspondent recently shot a piece walking on the streets of Baghdad to explain what it was like to wait in line for gasoline and pay more than Iraqis are accustomed to paying. It was closer to a video blog entry than a traditional report.”
We did a search on PodZinger to check what is currently available from the major networks and found the following:
ABC
CBS
NBC
So, now if you missed the nightly news and need to learn the latest developments with the California wildfires or the fighting in Iraq, just Zing it!
Thu 26 Oct 2006
Posted at 3:36 pm by Barbara Loonam under
Digital Media ,
Entertainment No Comments
Amanda Congdon and Joanne Colan of Rocketboom have reached the “online celebrities” status in the world of online video. As online videos gain more popularity, The New York Times reports that even traditional Hollywood talent agencies are creating new divisions to scout for talent to create Internet content.
According to the agencies’ executive,
“The goal…is not only to recruit the next generation of television and film writers and directors from the relative obscurity of sites like YouTube and Revver. It is also to help the major Web portals that are hungry for original content to find the creative people they need.”
So the moral of the story is this: Submit your audio and video podcasts to PodZinger, watch your audience and visibility grow, and wait for Hollywood to come calling!
Fri 20 Oct 2006
Posted at 4:32 pm by Barbara Loonam under
Podcasting ,
Search ,
Entertainment ,
Events 1 Comment
The St. Louis Cardinals clinched the National League last night to go head to head with the Detroit Tigers for the World Series title. And it was a pretty interesting game too, considering it was tied in the ninth and determined by a two-run homer by Yadier Molina, who had a .216 ERA and only six home runs in pre-series games!
The series starts tomorrow night at 7:30 p.m. ET in Detroit, and since Boston’s beloved Red Sox are out of the picture, it’s going to be a tough decision which I’ll be routing for. I usually go for the underdogs, but between the Cards winning the NL with a homer by a no-name player, and the Tigers going from being the worst team in the league during the past three years to the Series’ favorite, it’s going to be a hard decision.
Either way, I’m just glad the Yankees lost in the first round!
For all of you baseball fans out there, I’ve included a few links to some of my favorite baseball podcasts below. For more suggestions, visit PodZinger.
Baseball Geeks PodCast - Gregg Keer and Rob Reed present a MLB (with a Fantasy spin) podcast from links and information submitted to the BaseballGeeks.com and PlayerTrack.com sites.
Pro Baseball Central - A weekly radio show that discusses the happenings in Major League Baseball.
Baseball Prospectus Radio Podcast – Provides up-to-date news on happenings in the baseball world.
Wed 18 Oct 2006
Posted at 3:20 pm by Barbara Loonam under
Digital Media No Comments
With Google buying YouTube, many bloggers are buzzing about the potential mess Google might get into with all the copyrighted material that YouTube is currently hosting. Conversations around copyrighted material and file swapping (post-Napster) are starting to swing back with Internet video gaining more momentum and popularity.
Today, UK’s Times Online reported that a new EU proposal might require all Websites (including user generated sites and personal websites) that feature video images to conform to the same regulations as broadcasting rules.
Additionally, Reuters today also reported that the Universal Music Group filed lawsuits against two other online video sharing sites Grouper and Bolt.com for allowing users to share pirated versions of artists’ videos.
We are definitely starting to see a trend of increasing regulations and lawsuits governing online video. PodZinger obviously supports copyright protection but the industry needs to make sure that unnecessary regulations do not hinder the growth of user generated content and eventually pose a threat to the creativity of independent content creators.
Mon 16 Oct 2006
Posted at 4:59 pm by Barbara Loonam under
Podcasting ,
Education No Comments
In a goal to raise $30 million nationally for Breast Cancer, 30,000 walkers in Boston participated in the 14th Annual Making Strides Against Breast Cancer fundraiser. As October is the National Breast Cancer Awareness month, we thought it would be appropriate to point out some of the various video and audio podcasts that provide useful health tips and information including Katie Couric’s broadcast on Breast Cancer Awareness.
NPR: Health & Science gives in-depth reports on medicine and health, providing the latest information on issues such as heart disease, depression and stroke.
Family Health Radio, provides understandable information on common health problems and the latest health care developments from the College of Osteopathic Medicine and The Center For Public Media at Ohio University.
The Health and Happiness Podcast provides tips and hints for a longer and happier life through nutritional guidance and vitamin help.
Mon 16 Oct 2006
Posted at 3:08 pm by Barbara Loonam under
Podcasting ,
Announcements ,
Advertising No Comments
With the introduction of he PodZinger Advertising Platform, we are encouraging all podcasters to sign up to participate…. and it’s Free. this is a great way to get your podcast found and make money.
If you have already registered your content with PodZinger, expect an email in the next week or two letting you know the email under which you’re registered. You’ll need this to sign in. If you haven’t registered your content yet, just register here. In both cases, check the “opt-in” box for the advertising program, it’s that easy.
Online content is revolutionizing the consumers consumption of media and advertising has begun to adapt to this new environment. Get in the ground floor with us. We’re looking forward to it!
Fri 13 Oct 2006
Posted at 4:40 pm by Barbara Loonam under
Podcasting No Comments
Podcasting News finds three very interesting job postings on Craig’s List seeking “talents” for podcasting. Bikini Model, Drag Queen Model and Pregnant Model. The most interesting being the Pregnant Model for the PregTastic Podcast. Accordingly to the site,
PregTASTIC is a weekly podcast (online radio) for pregnant women, by pregnant women. Many of our podcasters are having their babies and we are looking for pregnant women to fill their seats.”
We checked out the site and were impressed by the kind of support they received in the community. This is definitely the long-tail of podcasting… there is something out there for everyone.
Wed 11 Oct 2006
Posted at 9:16 am by Barbara Loonam under
Search ,
Web 2.0 ,
Announcements ,
Advertising No Comments
Week after week I’ve noticed articles about the continued craze of online video. Amazon now offers movie downloads from its Web site, Apple has a new technology that allows consumers to play a video from their computers directly onto their TVs, Google replaced its Froogle tab on its toolbar with Google Video in early August, Blinkx announced on Monday a partnership with Microsoft to power video search capabilities for some sites on MSN and Live.com, and most recently, Google purchased YouTube for $1.65 billion dollars, making it Google’s largest acquisition since the company’s inception eight years ago.
The increase of online video content has simultaneously caused a soar in online advertising. A recent article by Brian Morrissey in AdWeek noted that net video advertisements are becoming more expensive than advertising space on TV. Ad agency executives said that the cost to play an ad before video content now costs anywhere from $25 to $40 per 1,000 plays, which is a 25 percent increase just in the past year. Media execs say that that is comparable to the price to run a similar ad on network television.
Catherine Holahan wrote an article today for BusinessWeek discussing the recent YouTube acquisition and citing that in addition to expanding Google’s user base, the purchase gives a hefty boost to Google’s online video library, searchable content and potential advertiser base, as 65,000 new videos are currently uploaded to YouTube every 24 hours. Holahan also interviewed our CEO, Alex Laats, who discussed our new advertising platform with her and how it relates to search. We were very excited to see that we were the only company referenced in the article in regards to video advertising!
It seems the timing of the release of our advertising platform could not have been more ideal. I think now that we’ve introduced such an innovate option for advertisers, we are going to start seeing similar ones pop up among other search engines. At least we’ll still be able to say we were the “first of our kind!”
Fri 6 Oct 2006
Posted at 2:33 pm by Barbara Loonam under
Entertainment ,
Wacky ,
Events No Comments
This year marks the 40th anniversary of Star Trek and the occasion is marked with a three day auction of items from the archives of the show at Christie . According to the official site, the auction will have costumes, weapons, artwork, accessories, rare starship models and MUCH MORE!
It’s amazing that Star Trek still have such strong followings after 40 years and a quick check with our search shows more than 1900 results!
So, Trekkies, this weekend, head down to New York and “to boldly go where no man has gone before”!
Thu 5 Oct 2006
In recent BlogZinger postings, I’ve been hinting that PodZinger would soon be announcing an advertising platform that was unlike any other out there and provided more benefits to the consumers, content creators and advertisers. Well…today, we officially launched our first-of-its-kind online video advertising platform, enabling advertisers to serve relevant ads in audio and video content!With the new ad platform, podcasters are able to monetize their content and receive half of all generated revenue. Using content classification technology and algorithms for analyzing consumer intent and aggregate consumer usage, PodZinger solves the problem of connecting consumers with relevant advertising in online audio and video content. The new service goes far beyond traditional text and click-through advertising services that advertisers are dependant on today, providing enhanced online experiences for content creators, advertisers and consumers.
We’ve already gotten some great feedback from the media, and I’ve included some of the highlights below from Red Herring, The Boston Herald, Adotas, ClickZ and more. Feel free to let us know what you think of our new platform, or if you’d like to become involved in the program yourself!
Red Herring, PodZinger Targets Ads, October 5, 2006
Boston Herald, Video podcast ads on tap, October 5, 2006
Adotas, PodZinger Opens Podcast Advertising Search Network, October 5, 2006
ClickZ, PodZinger to Offer Targeted Video Ads, October 5, 2006
MediaPost, Podzinger Rolls Out Ad Network, October 5, 2006
CNET, PodZinger to share ad revenue with podcasters, October 5, 2006
TechCrunch, Podzinger to listen for ad opportunities, October 5, 2006
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